Twitch streamer Brief
Twitch is a popular online service for watching and streaming digital video broadcasts. Twitch originally focused almost entirely on video games but has since expanded to include streams dedicated to artwork creation, music, talk shows, and the occasional TV series.
The Task:
I have been asked by a twitch streamer who wants to make his gaming streams more visually pleasing to look at by having clean and professional graphics that represent his core brand identity whilst he live streams to his viewers.
Target Audience: Gamers
81.5% of twitch users are male with 55% in the age between 18-34
According to a survey, gamers are more social, family-oriented, educated, optimistic, successful, and socially conscious than non-gamers. They watch more live streaming content compared to previous year and are actively using the latest tech to consume content and connect with their peers.
Outcome:
Produce a set of overlays that the client wants produced.
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